When is the best time to sell?

Fiona Ruth

When is the best time to sell/What season is best when selling your home?

These are without doubt the most common questions asked of property consultants. There are actually “pluses and minuses” to consider when selling at any time of the year. Often making this decision will usually come down to your own personal circumstances. Lets take a look at the varying seasons and how they can affect your sale.


For many people, Spring is viewed as the “Prime Selling Season” for real estate. Our landscaping and gardens, pools and outdoor entertaining area look their best at this time and the weather is warming up and people are out and about. The only drawback to selling in Spring occurs if a large number of people decide to do the very same thing!

Quite often the law of supply and demand can become very evident during spring if a large number of homes come onto the market at the same time. If buyers suddenly have a large number of options to choose from, this can lead to a drop in the number of buyers per property and therefore diminished competition.


Some people make the mistake of underestimating the potential of a Summer sale. A sunny home always looks inviting and cheerful; people often feel more relaxed during summer and a motivated homebuyer is NEVER on holiday!

Another point that is often overlooked is that Summer is often the time that people who achieved a sale during Spring end up buying their next home and this is often a time when the ‘supply vs. demand equation’ swings back in favour of the sellers So, if that’s when it suits you to sell your home, you can do so with plenty of confidence.


Lovely mild weather and the russet tunings of the leaves add an extra dimension to so many activities and real estate is no exception. The period from the end of summer to near the middle of the year is often a time of high activity in the market, with large numbers of homes changing hands every week.

However, as is the case during the height of the “Spring Rush”, the Autumn property market can be subject to the effects of a flood of available property at times increasing competition between sellers, rather than buyers.


Mention Winter to many intending property sellers and their first response would often be “Too cold, too miserable, too hard”. BUT, ask any skilled property marketer with their finger on the pulse of the market and they will tell you that low property numbers means less competition for the same number of qualified buyers. A chill in the air will never stop a motivated buyer, nor will it prevent those people who sold their homes in Autumn from paying top dollar for your home as their need for a new home draws closer!

There are always buyers active throughout the year, including winter. Some people search for a year or more before they find the home that suits them, and if that home happens to hit the market in Winter…so what? In fact, winter is often the time when the law of supply and demand most favours the sellers, with many property owners achieving outstanding prices for their property.